Tuesday 12 April 2016

Nokia’s Android Phone

Microsoft acquired Nokia’s phone business a few years ago and quickly set about doing what it does best — ruining it. But now the dust has settled on that little deal and Microsoft has stopped using the Nokia brand, the Finnish company can now start producing handsets again — and, importantly, handsets that aren’t crippled with Windows Phone software.
Nokia — that is, the NEW Nokia — is apparently looking to bring an Android-powered phone to market in 2016. This is all very rumour-tastic at present but if Nokia were to return in 2016, and with an Android handset no less, it would certainly be very interesting indeed.
I don’t know what the hell is going on with Nokia at the moment or, after a completely pointless April Fool’s joke, what is going on with their return to the mobile space, if anything. Plenty of “sources” and leaks keep telling us Espoo’s finest will return with an Android handset at some point in 2016. But the longer we’re left waiting the more it kind of seems pointless. The space is saturated as it is with the arrival-proper of big Chinese players like Huawei in the space.
Is there still room for Nokia? I’d argue, yes. But the handset they come to the table with had better be something a little different, something like it used to do way back when it was on top of the world. Get the specs and hardware right, sure, but make sure it features a HUGE USP, something that no one else is doing.

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